Investing in Italy's best: Trophy Assets and the power of the Flat Tax

In recent years,Italy has consolidated its position among the most desirable destinations for those wishing to invest in luxury real estate. The Luxury Real Estate sector is growing rapidly, driven by an increasingly selective and demanding international demand.
Historic cities such as Florence, Rome, Venice and Milan, as well as rural areas of rare beauty such as Tuscany, Umbria and Sicily, are attracting foreign buyers interested in exclusive properties, period residences, scenic villas and farmhouses to be renovated for hospitality or residential purposes.

Elegant Penthouse In Villa Of The 3rd Century With Panoramic View In Parioli, Rome

The New Frontier of Real Estate: Investing in Excellence

For many investors, buying property in Italy is not just a real estate purchase, but an investment in lifestyle, identity, and value. There are many reasons for this:
In particular, demand focuses on “Trophy Assets”: rare properties in prime locations with unique historical or architectural features. Villas with sea views, medieval castles, aristocratic palaces in historic centers or productive vineyards in the Tuscan countryside represent the ultimate in attractiveness for those seeking an exclusive yet profitable asset.

Magnificent Property A Few Kilometers From The Sea In Maremma

The Competitive Advantage of the Flat Tax for New Residents.

Alongside the area’s inherent attractiveness, the favorable tax regime introduced in Italy since 2017, known as the Flat Tax for new residents, has proven to be an additional deciding factor for many foreign investors.

What does it consist of?

Under the system, those who move their tax residence to Italy can benefit from a fixed annual tax of 200,000 euros on income generated abroad for up to 15 years. An option that can also be extended to family members, with reduced rates.
This measure, aimed at those with high assets, is intended to stimulate the economy through the attraction of foreign capital and real estate investment. The results are already visible: according to the most recent data, more than 1,300 new wealthy residents have joined the scheme in recent years alone.

Villa With Pool, Large Park And Breathtaking View On The French Coast

A response to the international tax burden

Countries such as the United Kingdom, which have been changing their tax relief systems for HNWIs (High Net Worth Individuals) since 2024, have seen increased interest in Italy. The Italian Flat Tax represents a concrete alternative to optimize taxation in a transparent way that complies with European regulations.

As a real estate agency specializing in the high-end, we accompany international clients every step of the way. Discover our list of luxury properties.